In the ever evolving consumer landscape, the UFC saw fit to offer a package, Fight Pass, which would serve as ancillary income to their bottom line. Two other contributing factors helped to push this offering to the forefront. The first being the UFC’s goal of expanding globally and having the ability to market events tailored to a specific region. The other contributing factor … [Read more...]
Mixed Martial Thoughts: Lesnar Leaving & Why Cesar Gracie Completes the Diaz Brothers
Did Brock Lesnar do the right thing by calling it a career last Friday night? Randy Couture retired and came back, will Brock? Will we see Lesnar doing his patented “F-5” in the WWE anytime soon? With his post fight announcement that he was retiring from MMA, Lesnar leaves a lot of unanswered questions that will slowly but surely be answered with time. … [Read more...]
Love him or Hate him: A Look back at Brock Lesnar
Known as “the baddest man on the planet” to some and a joke wrestler coming to make a fool of himself inside of a cage to others, the legacy Brock Lesnar will be remembered with will be personal to each individual. Many have mixed emotions about the former WWE superstar and former UFC champion, some stating it was hype and a money scheme while others were in his corner to watch … [Read more...]
UFC 141: Lesnar vs. Overeem Winners and Losers
And then it was over….. The great year in Mixed Martial Arts that was 2011 is now in the books, making way for 2012. The final UFC event of 2011 was a card packed with unexpected outcomes and fighters elevating their stock heading into the New Year. Of course with the good there also are the bad and those fighters whose stock fell following UFC 141. … [Read more...]
Bobby Lashley Gets first Title Shot at Shark Fights 21
Not everyone can hope to attain the same level of success in Mixed Martial Arts that former WWE superstar Brock Lesnar has accomplished. Following the lead of Lesnar was another former professional wrestler turned MMA fighter Bobby Lashley. Lesnar’s presence in MMA appears to be the exception and not the rule when targeting goals within the sport of MMA. Even though Brock’s … [Read more...]